In order for the food industry to maintain its preeminence, all the parts must not only work individually, but work together. While the engineers and food technologists are developing new products, food marketers must ensure that the research and development is market directed. Making food less expensive to produce is only valuable if people want and will buy the less-expensive product. Food marketing is the discipline that brings the consumer into the corporate planning process. It ensures that the products desired will not only be available, but that consumers will know about the benefits of the product and where to get it. Food marketing is no more important than any other food business function, but it is essential in today's food business environment.

Berry Boosters

Berry Boosters

Acai, Maqui And Many Other Popular Berries That Will Change Your Life And Health. Berries have been demonstrated to be some of the healthiest foods on the planet. Each month or so it seems fresh research is being brought out and new berries are being exposed and analyzed for their health giving attributes.

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