Marketing Mix The Four Ps Product

In the area of food marketing, a product can be described as the need-satisfying offering of a firm. Because consumers are buying satisfaction, companies must be concerned with product quality. From a marketing perspective, quality means the ability of a product to satisfy a customer's needs or requirements. The product area of the four P's is concerned with developing the right product for a specific target market. A product can either be a physical good, a service, or a blend of both. Products in the food industry are usually limited to consumer or industrial products. Consumer products are those products meant for the final consumer. Industrial products are products meant for use in producing other products.

Homemade Pet Food Secrets

Homemade Pet Food Secrets

It is a well known fact that homemade food is always a healthier option for pets when compared to the market packed food. The increasing hazards to the health of the pets have made pet owners stick to containment of commercial pet food. The basic fundamentals of health for human beings are applicable for pets also.

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